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The history of this garment, together with how the previous owners had used their garment during the decades, inspired me. Over time there is no garment that survives history as denim. That’s what catches my soul.

Viktor Fredbäck is a Swedish dedicated vintage denim enthusiast, who in 2016 won in the category “This year’s collector” in The Collector’s Awards. In over 10 years he has been able to create one of the rarest collections of vintage jeans, consists over 400 unique pairs. That’s because Fredbäck’s favorite places to look for jeans are the old abandoned mines of Nevada. In these ghostly places, Fredbäck searches for a different kind of treasure, ”The blue Gold”.  Viktor Fredbäck owns jeans that span decades of American history and have traversed the country and the world. His collection of denim is a reflection of his passion, one that tells a story – both his own and that of American history. Jeans is a garment that almost everybody has in their closet. Most people have a relationship with their favourite jeans. So, the history of this garment, together with how the previous owners had used their garment during the decades, inspired me. Over time there is no garment that survives history as denim. That’s what catches my soul.